Sketch vs Figma

Where each stands across the signals the market leaves in public.

This is a measurement, not a recommendation — neither product “wins” here, because that is not something these signals can decide for you.

Side by side · 0-100

Sketch78

Figma97

AI answers

named by Claude, Gemini and Google's AI Modenamed by Claude, Gemini, Google's AI Mode and Google's AI Overview

Search results

not in the top results where buyers searchranks #7 where buyers search

Buyer demand

948,400 searches a month by name2,252,000 searches a month by name

The square marks the stronger measured side on that signal. Each cell is the plain fact behind the reading, never the number: a reader comparing “named by ChatGPT and Perplexity” against “named by ChatGPT” learns something they can check.

Not measured for either: Movement. We would rather say so than score a gap as a zero.

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