Your hero defends PostHog's uniqueness while the headline above it — "The new way to build products" — could belong to any competitor.
“The new way to build products”
Pull the actual differentiator — unified analytics, feature flags, session replay, and warehouse in one place with no sales call — up into the headline itself. Make the person who's currently paying for Amplitude AND LaunchDarkly AND Segment feel it immediately.
Get the ship-ready rewrite →The engineers landing here already know what product analytics tools do — they're evaluating whether PostHog is worth switching to. 'The new way to build products' could be the headline for Figma, Linear, Notion, or a no-code landing page...
Not five scoring areas. Five questions, asked in sequence. The page is judged on how many it answers before the visitor gives up.
“The new way to build products”
“Cumulative Layout Shift 0.51 (Core Web Vitals "poor" threshold: 0.10). Source: crux. All poor metrics: CLS 0.51.”
“axe-core flagged 5 elements with rule "button-name" at critical impact. Example selector: #radix-\:r1\:. 4 blocking rules total, 18 offending nodes.”
Every finding named, quoted, and paired with the rewrite — that’s how Lytms reads a page. Run it on your own site to see all of yours, free.
Destination coherence, mobile rendering, performance, accessibility.
Hero value, conversion-killing sentences, cliché density, awareness fit, buyer-language gap, competitive differentiation.
A live feed of what the category is moving toward, with a drafted response for the moves worth responding to.
Pick one competitor on Pro. Same scoring this page is held to. Same-day alert when they ship a homepage change.
Mine reviews, transcripts, support, social. Ranked, attributed, matched against the homepage.
Accept, edit, ship. An action queue tied to a CMS or copied straight to clipboard.
Lytms reads any B2B homepage the same way — verdict, five scores, every line that costs the visit. Free to run. Full report and drafted rewrites on Pro.