One read.
Seven layers.
Every use case lands on one of these — the market, your site, the ranked board, and the work it turns into. This is what a Lytms read actually is.
Read the market, not just the page.
Lytms scores your named competitors on the same rubric it scores you, asks the AI engines your buyers actually use who they name instead of you, and pulls real reviews and buyer language from the sites and threads where people already talk. It runs on a cadence — Watch checks weekly, Radar checks the day it changes — so a rival reprice or a new AI citation shows up as a dated entry, not something you notice a quarter late.
- A competitor board scored on your rubric — pricing, live ads, reviews, and where the AI engines put them next to you
- Where you stand across the AI engines your buyers use, and the exact question each one was asked
- Real reviews and buyer language pulled from the sites and threads where buyers already talk
- A “since your last read” change feed on Watch and Radar — same-day on Radar for rival ad, price, and page moves
Every page, marked up on the real thing.
Lytms maps your site, reads your homepage and your funnel pages — pricing, signup, demo request — and marks up the actual screenshot, not a mockup, with the specific line that is losing money. It checks whether your page says the same thing your ads and your AI-engine presence do, and flags the gap when it doesn’t.
- Every page mapped, with your funnel pages marked up leak by leak
- The costliest line quoted verbatim, with the fix spelled out
- One brand, checked for one story — where the page, the ads, and the AI answers disagree
- Re-read to verify a shipped fix is actually gone from the live page
One ranked board, not a pile of findings.
Every finding — from the page, the market, the ads, or the AI-answer read — lands on one board, ranked by impact × confidence ÷ (effort × time to result). The argument about what to do first is already over before you open it.
- Impact, confidence, effort, and time-to-result on every row
- Evidence attached to every move — the verbatim line, never a hand-wave
- Ranked across all your reads, not siloed per source
Finished copy, drafted from the read.
On Watch and Radar, one click turns a ranked opportunity into finished, ready-to-ship copy — 8 kinds in total: the fixed page (html), new page copy, seo content briefs, google campaign plan, meta campaign plan, ad copy, positioning one-pager, product signals. Every asset is grounded in the same read that found the problem, so the work is coherent by construction, not written from a blank page.
- 8 document kinds, one click each, from the opportunity that needed them
- Ad copy renders with a composited visual — real brand palette, not a stock template
- The whole opportunity board doubles as a work queue: pick a row, get the draft
Your ads, and theirs, read for what leaks.
Every live ad — yours and your named rivals’ — gets pulled from Meta’s and Google’s own public libraries and read against the page it lands on. A broken destination, a promise the landing page doesn’t keep, or a rival’s new angle all show up as a dated finding, not something you find by clicking through your own campaigns.
- Every broken ad destination flagged — the click you paid for, landing on nothing
- Ad-to-page coherence: does the landing page keep the promise the ad makes
- Your rivals’ live creative, pulled from the public ad libraries — the angle that just started running
A record that checks itself.
When a fix is verified gone from your live page — because a re-read checked, not because someone marked a box — it lands in the record. Nothing here is self-reported.
- Verified fixes, machine-checked against the live page on the next read
- A trajectory across reads, not a single before/after snapshot
- A quiet log, not a leaderboard — the point is proof, not gamification
The narrative around your category, not vanity metrics.
Lytms watches the conversation naming your category and your rivals — real posts and threads, not engagement counts — and turns a recurring theme into a specific, dated reason to post this week.