use cases
Six jobs.
One read.
Everything Lytms finds lands as one of six jobs. Each job has its own board — and its own page.
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brands lytms has already read
use case 01
Where the next win
is hiding.
The read turns your page into a ranked board of moves — each with the evidence, the cost, and the fix.
the read hands youopportunity board
Find growth opportunities →opportunity boardexample
01The comparison page you haven’t writtenthe moveShip /vs pages seeded with your delta ledger.high impact
02Your hero sells the category, not the productthe moveLead with the one number only you can claim.high impact
messaging convergence · 6 category pagesexample
“AI-powered”5 of 6 use it
“Single source of truth”4 of 6
“Reads your page like a stranger”0 of 6white space
use case 02
Stop sounding like
everyone else.
The convergence map counts the category’s shared phrases — and lists the claim nobody has taken.
the read hands youpositioning read
Improve positioning →use case 03
See the move before
your pipeline does.
The watch feed logs rival pricing, positioning, and ad moves with dates. The dip gets an explanation.
the read hands youcompetitor board
Monitor competitors →competitor deltas · last 14 daysexample
jun 18Rival A repriced Pro from $79 to $49.pricing
jun 21Rival B shipped comparison pages against you.positioning
jul 02Rival C now bids on your brand terms.ads
ai search · answer auditexample
0 of 16 answers cite you.
chatgptrecommends two competitors, not you
perplexitycites a rival’s docs for your own category
geminiyou don’t appear in the answer at all
use case 04
Be the name
the AI recommends.
Buyers ask the machines first. The answer audit shows who gets cited for your category — and whether you appear at all.
the read hands youaeo answers
Win AI search →use case 05
Stop paying for clicks
the page can’t close.
Your live ads, read against the pages they land on — the broken links, the wasted spend, and the promise the page doesn’t keep.
the read hands youad coherence
Stop wasting ad spend →competitor deltas · last 14 daysexample
jun 18Rival A repriced Pro from $79 to $49.pricing
jun 21Rival B shipped comparison pages against you.positioning
jul 02Rival C now bids on your brand terms.ads
campaign queue · drafted from signalsexample
rival repricedThe switching page + a founder note on pricing honesty.this week
answer shiftedPerplexity now cites Rival B — publish the citable comparison.this week
use case 06
Turn what’s happening
into what to ship.
Signals become briefs: the trigger, the move, the copy to run — while it still matters.
the read hands youcampaign plan
Plan campaigns →the litmus test
Read your page the way your market does.
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