A landing page audit answers four questions a visitor has in the first eight seconds: Do I understand what this is? Is it for me? Do I trust it? What do I do next? An audit checks each signal that decides the answer.
Manual audits depend on individual expertise, take hours per page, and produce inconsistent results — two experienced marketers reviewing the same page will disagree on at least two of the conversion signals. That inconsistency makes it impossible to build a repeatable quality process at scale.
Automated audits remove the inconsistency. The same rubric scores every page, every time. Lytms scores landing pages across five user-facing dimensions (Message, Trust, CTA & Offer, Post-click, Craft), surfaces specific weak sentences with verbatim quotes from the page, and ships a rewrite for each. The total scan time is about two minutes.
How Lytms scores it
Lytms returns three layers on every audit: a one-sentence verdict (≤20 words), 3-5 paragraph-length Strategic Findings about page architecture and framing, and sentence-level module findings each grounded in a verbatim quote from the page with a named behavioral mechanism and a concrete fix.
See also
From the blog
See landing page audit on your own page.
One URL. About 2 minutes.